Episode 002 - Community Adoption Means Solving The Bigger Business Problems
Summary
In this episode, Michael Sandoval continues his discussion with Chris Detzel as he talks about launching his new community at Imperva. Through the discussion, they unravel community adoption goes far deeper than your key community advocates. Moreover, as community managers, one quickly discovers that one may have to solve more business problems than originally perceived. How does one start? Listen in and find out.Creators and Guests
Host
Chris Detzel
Chris is a versatile Digital Community Strategist with several years of experience. He has owned community vision, strategy, and execution. He is responsible for leading the development and execution of community engagement programs, creating compelling content for customer communities and acts as the voice of the customer. He believes that data should drive decisions as it is the key element of any long-term successful strategy.