Episode 007 - [Case Study] Building Beagleboard.org from The Bottom Up & How You Can Start Your Open Source Community
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Episode 007 - [Case Study] Building Beagleboard.org from The Bottom Up & How You Can Start Your Open Source Community

Summary

Chris Detzel didn't know that Michael Sandoval launched two open source communities in his career. In this episode, Michael reflects on his time launching beagleboard.org from scratch. This included the marketing and go-to-market planning. The discussion then turned into a case study on beagleboard.org. Towards the end, there are some simple tips on how one could build an open source community.
This episode's beer was from Golden Opportunity from Peticolas Brewery 
  1. What is an open source community
  2. How did beagleboard.org start
  3. How important was "guerilla marketing" for the site's release 
  4. What made the beagleboard so successful?
  5. The one thing you should ask yourself when you are asked to start an open source community

Creators and Guests

Chris Detzel
Host
Chris Detzel
Chris is a versatile Digital Community Strategist with several years of experience. He has owned community vision, strategy, and execution. He is responsible for leading the development and execution of community engagement programs, creating compelling content for customer communities and acts as the voice of the customer. He believes that data should drive decisions as it is the key element of any long-term successful strategy.