Episode 010 - Help Me Believe!
Summary
Happy Valentines Day to everyone and what a great way to celebrate this day of friendship by curling up to this week's episode of Peers Over Beers. Chris and I are continuing our discussion on offline events and our focus is on affinity conferences and ad hoc events. What should your community trade show strategy be and how did one look like for us previously. There is fun fun in between, but we end on why should be motivate your customers and employees to get on the community band wagon. All this and more in this week's episode- Discuss the three types of offline type events for communities
- Walk through what a fellow colleague Blake Etheridge did at TI
- Discuss integrating community managers with event and marketing staff to see how you can leverage each other.
- Why should you get your customers to believe in community
- What are community members looking for.
Creators and Guests
Host
Chris Detzel
Chris is a versatile Digital Community Strategist with several years of experience. He has owned community vision, strategy, and execution. He is responsible for leading the development and execution of community engagement programs, creating compelling content for customer communities and acts as the voice of the customer. He believes that data should drive decisions as it is the key element of any long-term successful strategy.