Chris and Michael talk about community metrics. Community metrics should be tracked, but only a few should be rolled up to executives. In the early stages your metrics will be different than year 2,3 or 4. Over time you can start tracking time to answer a question, how many posts per thread and case deflection, and more! Take a listen!
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Chris is a versatile Digital Community Strategist with several years of experience. He has owned community vision, strategy, and execution. He is responsible for leading the development and execution of community engagement programs, creating compelling content for customer communities and acts as the voice of the customer. He believes that data should drive decisions as it is the key element of any long-term successful strategy.