Chris and Michael talk about presenting a business plan to C-Level executives and what that entails from a banking standpoint. Michael talks about how he went about building his business plan for the bank. It's interesting to hear about how he goes about it and how Chris would go about it.
Chris is a versatile Digital Community Strategist with several years of experience. He has owned community vision, strategy, and execution. He is responsible for leading the development and execution of community engagement programs, creating compelling content for customer communities and acts as the voice of the customer. He believes that data should drive decisions as it is the key element of any long-term successful strategy.