Episode 081 - Being Customer First vs Function Out - Scott Wilder joins PoB another round!
Summary
Scott Wilder joins Peers Over Beers again and guess what, he has a new job. We talk about that on Peers Over Beers. We talk a lot about how - To engage your customers quickly - Putting the customer first vs customers out - Have Shared Metrics about your customer so that you are not pulled by different metrics - Getting leadership to buy into the share metrics - Engagement is coming from a lot of areas and defining differently. Let's share it and get on the same page - Don't boil the ocean at onceCreators and Guests
Host
Chris Detzel
Chris is a versatile Digital Community Strategist with several years of experience. He has owned community vision, strategy, and execution. He is responsible for leading the development and execution of community engagement programs, creating compelling content for customer communities and acts as the voice of the customer. He believes that data should drive decisions as it is the key element of any long-term successful strategy.